Author: Pedro Ferro with 80/20 Align Every established company has a certain amount of complexity in its product portfolio. Adding new products, variants and features is very seductive because it helps grow the business. That growth usually comes with a cost – creating complexity. Product proliferation inevitably leads to internal
Today’s business environment is complex, uncertain and fast moving and efficiently targeting growth remains a challenge. Sales people certainly gain valuable instincts and skills from experience but the right data insights at the right time can make all the difference. Transform sales by organizing and segmenting your outlets so the
The benefit of looking at a problem from a different angle   Incorporating different views or perspectives and combining knowledge from different disciplines can be very beneficial in academic study or in a business setting. It proves to be especially useful when finding ideas or solutions and can bring many
A tale of two value creation opportunities    On the 29th December 2016 and again the 7th February 2017 the Financial Times wrote about an M&A boom. “The M&A boom will carry on…Many companies face poor organic growth prospects, forcing them to consider buying rivals or expanding in new territories…”
For many, segmentation is the single critical factor that can drive a differentiated pricing agenda and therefore an accelerated route to profit growth. While this truth may be obvious to most, why is segmentation so difficult to implement in practice? Time and time again the gap between the theory of